J. Terence McCarthy
Adjunct Instructor
Human Capital Management
- MA, New York University
jtm9@nyu.edu
Terry McCarthy has developed a substantial Industrial and Consumer Goods sector consulting practice, currently serving as a Partner with RFG GLOBAL Management Consultants with. His clients have included: Apple, Microsoft, MasterCard Intl., Lucent Technologies, General Electric, Time-Warner, NBC/Universal, Pfizer, Johnson & Johnson, Barclays Bank, Morgan Stanley, Deutsche Bank, CIT Financial, and Fidelity Investments.
Mr. McCarthy began his business career as a financial analyst for WR Grace. He later joined the Philip Morris Corporation in its Corporate Planning Group where he was involved in the ‘Diversification Strategy’ leading to acquisitions within the Beverage, Food and Real Estate Industries, namely: ‘Miller Beer’, ‘Seven-Up’ ‘General Foods’, ‘Kraft Foods’ and ‘Mission Viejo’, a ‘planned’ City.
Terry was jointly responsible for developing the “Caffeine-Free” Soda Segment, prior to acquiring ‘Seven-Up’ Soda Brand. He assumed more senior management marketing roles in various European and Asian Marketing positions.
Terry was subsequently recruited to ITT’s ‘Telecom Group’, as President and Chief Marketing Officer [CMO] of a newly formed spin-off firm, where he successfully transformed the core businesses into a rapidly growing, consumer, ‘Emerging -Technology-based’ provider in a 55-nation marketing/distribution network. The Private Equity Owners’ successfully sold off ‘The Telecom Group’ to a European Multinational organization.
Terry McCarthy subsequently served for over five years as an Executive Vice President –Head of Marketing & Strategy for United Jersey Banks, the 8th Largest US Bank, at the time.
While at United Jersey, he was the first to develop and market the “Home-Equity Line of Credit” Product that was later replicated by nearly 94% of US Banks. As the Chief Marketing Officer (CMO) , he created the “Accutrack Product”, which led to gaining a 80%+ Market Share of NJ Law Firm Relationships and later heading up several Banking Subsidiaries, several of which he developed through Acquisitions or Joint-Venture Partnering.
Terry joined as a US Partner-Marketing Solutions, Inc. and later PA Management Consultants in New York as the Managing Partner /USA. Ramping up the Strategy Consulting capacity, assisting in crafting Client Revenue and Marketing Initiatives for industry-leading clients, such as: MasterCard Intl., creating the ‘World Cup Soccer Sponsorship’ in the US and expanding to global sponsorship dominance with creating a successful Sports Program format for NBC’s Telemundo Television Network.
Mr. McCarthy received a B.A. in History with Honors from Gannon University. He was a member of the Blue Key Honor Fraternity, as well as playing Intercollegiate Basketball and Tennis.