Joseph J Panzarella

Adjunct Assistant Professor

Marketing and Public Relations

Education
  • BA, SUNY @ Stony Brook
  • MS, Syracuse University
Contact Info

Joseph Panzarella is a marketing analytics professional. He’s also held senior level data analyst roles, with over 25+ years’ experience, in the advertising industry. In addition to YU, Joseph has held adjunct instructor positions at several universities including NYU, Columbia University, CUNY and Hofstra University teaching data analytics, statistics and digital marketing. 

He’s worked on admired and well-known brands such as: Astellas, Cadillac, State Farm, Verizon, AT&T, Pfizer, Avis Budget Group, and the U.S. Department of Commerce covering many industry verticals.  

Among his many highlights include providing analytical support for visible marketing efforts for U.S. Census and Brand USA, the U.S. government’s first global travel destination organization encouraging international travelers to visit the U.S. and support and grow travel-related American Jobs. 

Joseph holds a M.S. degree from Syracuse University in Communications with a B.A. from Stony Brook University and currently resides in Long Island, NY.

Research Strategies for College

AENR1-UC9771
INTG1-GC2015

Independent Study

LRMS1-UC1971