The NYU Advanced Publishing Institute Agenda 2025

David Shelley
David Shelley, CEO of Hachette Book Group UK and US, delivers his take on the state of the publishing industry today, establishing the framework for a week focused on global strategy and leadership practices.

Madeline McIntosh
Madeline McIntosh, Co-Founder, CEO, and Publisher of Authors Equity, looks back on year one of her innovative publishing endeavor, offering a look inside her business development process and what publishers big and small can learn from her author-centric approach.

Jeff Kinney
Bestselling mega-author and book store owner Jeff Kinney presents a case study on the power of an author to engage and invigorate a community on and off the book page, demonstrating how a creator can succeed as an innovator, business leader, and brand steward.

Dhonielle Clayton
Acclaimed author and innovator Dhonielle Clayton recounts her rise to bestseller status and her launch of Electric Postcard Entertainment, sharing her strategies for bringing impact and influence to mission-driven publishing.

Brett Yancy Collins
Founder, Counterspace Design & Digital Solutions

What is creativity? Who is creative? An
interactive presentation and workshop for everyone at every intersection of book publishing. Learn how to rethink the creative process to craft better, more innovative design assets for profitable, more collaborative publishing.

James Daunt
James Daunt, CEO of Barnes & Noble, returns for a second year to assess how the retail landscape has shifted. He will talk shop, offer new insider insights into the sales and merchandising strategies that are working, and reveal what books are selling and how consumers are buying in the current retail marketplace.

Emma Straub
Emma Straub, bestselling author and owner of the Brooklyn bookstore Books Are Magic, shares secrets and best practices that publishers big and small need to know to achieve success in the independent world.

Jo Mallia
Jo Mallia, VP of Global Talent at Penguin Random House, leads an interactive workshop to build the skills necessary for managing people effectively in today's publishing environment, including strategies on how to find, develop, and retain top talent.

Amandeep Kochar
Amandeep Kochar, Chairman and Group CEO of Baker & Taylor, details his journey into "accidental entrepreneurship", sharing strategies for how to lead a team through times of change and disruption, evolving the old publishing world into the new.

Nadim Sadek
Nadim Sadek, Founder & CEO of Shimmr AI, presents a comprehensive, holistic overview of AI today, exploring macro and micro applications in book publishing, including how to generate automated AI advertising for backlist titles.

Keith Reigert
Keith Reigert, CEO of Ulysses Press and Perfect Bound, offers a practical AI demonstration, sharing AI tools and techniques that every publisher can implement today to optimize their productivity at work, understand consumer buying patterns, inform book discovery, maximize marketing, and more.

Trip Adler
Trip Adler, Co-founder and CEO of Created by Humans, shares how AI is transforming the way publishers, agents, and authors navigate the world of rights, inspiring opportunities for enhanced learning, revenue streams, and a new life for books.

Anna Tavis
Anna Tavis, Department Chair, NYU, explores and explains, from the employee perspective up to the corporate enterprise level, the new world of digital assistants and digital coaching through case studies and a hands-on workshop.

Mary McAveney
Mary McAveney, President and CEO of Abrams Books, shares insights for redefining leadership and success in publishing, focusing on how to transform your marketing team from a cost center to an agile, informed entrepreneurial moneymaker.

Georgia Henry
Georgia Henry, Founder of the Pitch Agency and TikTok expert, offers an inside look at influencer marketing strategies for publishers. From community building to ambassador programs and creators houses, publishers big and small will receive valuable takeaways for their campaigns.

Holly Smith
Holly Smith, Founder and Principal Consultant of Expansive Commerce, is known for her ability to drive explosive, profitable revenue growth on Amazon for book publishers. She reveals concrete marketing strategies and initiatives that yield quantifiable results, including a clear understanding of current retail media advertising trends and new ways to think about media planning budgets (at any level).

Shanteka Sigers
Shanteka Sigers, Author & DEI Strategist, presents a fresh approach to DEI as not only a moral imperative, but a business growth opportunity, walking through case studies on the value of creating inclusive content for diverse audiences.