NYU SPS Center for Publishing and Applied Liberal Arts’ Five-Day Immersive Executive Education Program Returns to NYU’s Greenwich Village Campus
New York, May 14, 2024 – The NYU School of Professional Studies (NYU SPS) Center for Publishing and Applied Liberal Arts (PALA) today announced that registration for its second annual NYU Advanced Publishing Institute (NYU API) is now open. Designed for current mid- to senior-level book publishing professionals, NYU API will take place in person on New York University’s Greenwich Village campus from January 6 through January 10, 2025.
Following the success of last year’s inaugural event, NYU API returns with new all-day executive education sessions featuring interactive presentations, case studies, and workshops led by top-tier publishing, media, and technology professionals. The program will emphasize management and leadership strategies unique to the creative community of book publishing, address new global market opportunities, and how to leverage data and emerging technology. There will also be plenty of opportunities for attendee networking.
"The inaugural launch of the NYU Advanced Publishing Institute was a resounding success. We received overwhelmingly positive feedback from our attendees," said Andrea Chambers, associate dean of NYU PALA. We are now building on that success to provide an even more comprehensive, enriching learning experience for the 2025 program, which will feature a wide array of leading industry experts and professionals."
Initial 2025 NYU API topics include:
- An analysis of the current publishing landscape
- How to tailor your audio strategy to a specific audience and region
- What we know now about best practices for AI and book publishing
- Understanding new sources of revenue and profit margins
- Maximizing profit from international book fairs and translation rights
- Embracing change management for a creative industry
- Practical consumer-focused approaches in marketing and sales for publishers large and small
Hear what the inaugural cohort of speakers and attendees had to say about the 2024 NYU API Program.
Additional information about the 2025 NYU API program and registration is now available on the NYU API webpage and through email at nyu.api@nyu.edu. An early-bird registration discount will be available through October 13, 2024.
About NYU SPS PALA
In addition to the NYU API, NYU SPS PALA offers a range of innovative programs in publishing and digital media, including the MS in Publishing, a 36-credit graduate program that prepares students for careers in books and digital and magazine media; the Summer Publishing Institute (SPI), a four-week intensive for recent college graduates, rising college seniors, and young professionals who are interested in entry-level careers in media; and executive education programs, both in New York and abroad. PALA also offers two fully online degrees, the MS in Professional Writing and the MS in Translation and Interpreting; certificate and continuing education courses; and the Academy of Lifelong Learning. For more information, visit our website at NYU SPS Center for Publishing and Applied Liberal Arts (PALA).
About the NYU School of Professional Studies
Established in 1934, NYU SPS is an internationally recognized university that offers diverse students access and opportunity to practical, real-world preparation to thrive in their careers while building the next generation of industry leaders ready to embrace tomorrow’s innovations and challenges and lead change in global workplaces.
The NYU SPS global community is made up of industry professionals, doers, and trailblazers shaping the future of industries, positioning the School as an idea incubator center for various fields, including real estate, hospitality, global affairs, sports business, integrated marketing, HR, professional writing and more.
Today, NYU SPS offers one of the most diverse portfolios of educational offerings at NYU, including graduate degrees, bachelor’s degrees for traditional and degree completion students, associate degrees, continuing education courses, and certificate programs.
NYU SPS is the host of some of the largest and most in-demand industry conferences in the world, including the Schack Institute of Real Estate’s Capital Markets Conference, REIT Symposium, and National Symposium of Women in Real Estate; the Jonathan M. Tisch Center’s International Hospitality Industry Investment Conference, Annual NYU Tax Conferences, and the NYU Coaching and Technology Summit, the School’s invaluable connections to industry leaders is a distinguishing factor in the education that it provides. www.sps.nyu.edu.